Changing style, establishing their own company, personal contracts… are the information that Blackpink fans are “resting on”.
During Christmas 2023, fans of the four Blackpink girls seem to be “treated” with all the “hot” information. Lisa released a cover video of the song “My Only Wish” by Britney Spears, as a Christmas gift for fans. These are poetic footage taken by Lisa back in Paris (France). The video has now attracted nearly 4 million views on YouTube.
The song marks a change in the musical style of Lisa, who is known for her strong style and familiar rap verses.
Blackpink fans are “half happy, half worried” after Christmas
Lisa released a cover video of the song “My Only Wish” by Britney Spears, as a Christmas gift for fans. Clip: Lisa Youtube.
“Christmas gift for my Blinks… Have a great holiday,” Lisa shared before releasing the cover and posting it to her YouTube channel.
This cover revives the song “Lone Holiday” from Jive Records’ 2000 album “Platinum Christmas”, which featured Britney Spears and many other top artists.
“My Only Wish (This Year)” is Lisa’s first solo release from her 2021 album “Lalisa”, and is the standalone single following “SG” collaborations with DJ Snake, Ozuna and Megan Thee Stallion. In 2023, Lisa made a prominent appearance on “Shoong!” by singer Taeyang.
In addition, Blackpink also revealed big plans for the period after Christmas, they will present a virtual reality concert called “Blackpink: A VR Encore”, which will be broadcast online on December 26. .
The third “hot” news from Blackpink appeared before Christmas when Jennie, one of the talented members of the group, announced that she would launch her own label and company called OA in the new year.
OA is the abbreviation for ODD ATELIER, a company founded by Jennie operating in the music industry. Photo: YG.
However, in contrast to the enthusiasm of the fans, the quiet reactions of the remaining 3 Backpink members caught attention. The fact that Lisa, Rose, and Jisoo did not interact with Jennie’s post raises many questions about the family-like solidarity they often share. While Jennie Kim announced she was promoted to CEO, Lisa posted photos of spending Christmas in France, Rose showed off photos taken with Christmas gifts and a puppy. Jisoo also updated social networks with photos wearing horn headbands and bold Christmas outfits.
Jennie’s decision to open her own company attracted special attention from Korean media. Recently, the Business Post news site revealed the latest information about the personal contract between Blackpink and YG. Accordingly, there are concerns that the individual exclusive contract between YG and Blackpink members is facing difficulties. There is even a risk that group activities will be affected.
Business Post said that on December 26, information from the entertainment industry showed that Jennie’s opening a company had a significant impact on the exclusive personal contracts that YG Entertainment set for all members.
Korean media predict that Lisa and Jisoo may also establish personal companies in the future. In addition, there are predictions that the effectiveness of the exclusive contract announced on December 6 may not be as “strong” as expected.
This issue becomes important because YG Entertainment depends heavily on the activities of Blackpink, the leading artist group that brings revenue to the company. According to Hyundai Motor Securities, YG Entertainment’s revenue related to Blackpink is expected to account for 63-75%, while the proportion of operating profit is more than 85% by 2023.
Kim Hyeon Yong, a researcher at Hyundai Motor Securities, shared the view that, even if the exclusive contract is extended to the entire group, a decrease in operating performance is inevitable if each member’s individual contract is extended. members cannot sign.
“If individual contracts are renewed for all 4 members, revenue related to Blackpink can remain at 70-80%. However, if it is lower, revenue can decrease significantly, even down to 70-80%. below 50%. This will be understood as a big negative news,” Mr. Kim Hyeon Yong expressed. It can be said that when each member’s management company changes, the frequency of Blackpink’s activities may also decrease. This is because when participating in individual activities, members will spend more time on other activities such as acting and entertainment.
